Monster Beverage is a leading manufacturer and marketer of energy drinks and alternative beverages
The company is known for its wide array of innovative and creatively branded products that cater to a diverse range of consumers looking for an energy boost. From its flagship Monster Energy line to other beverages like juice and coffee-infused drinks, Monster Beverage continuously seeks to expand its portfolio and appeal to health-conscious and active lifestyle consumers. The brand is recognized for its energetic marketing campaigns and sponsorships in extreme sports, music, and other high-energy events, positioning itself as a staple in the competitive beverage market.
Consumer staples stocks usually provide protection when markets are frothy and ripe for a correction,
but they’re a double-edged sword as they often lag in booming conditions. The industry has recently defied this pattern, however, delivering a six-month return of 10.3%, nearly mirroring the S&P 500.
Monster trades at $52.12 and has moved in lockstep with the market. Its shares have returned 6.1% over the last six months while the S&P 500 has gained 10.6%.
The end of the earnings season is always a good time to take a step back and see who shined (and who not so much). Let’s take a look at how beverages, alcohol and tobacco stocks fared in Q3, starting with Monster (NASDAQMNST).
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