Articles from WPP
WPP Third Quarter Trading Update
WPP (NYSEWPP) today reported its 2024 Third Quarter Trading Update.
By WPP · Via Business Wire · October 23, 2024
WPP 2024 Interim Results
WPP (NYSEWPP) today reported its 2024 Interim Results.
By WPP · Via Business Wire · August 7, 2024
WPP Appoints Philip Jansen as Non-Executive Chair of the Board
WPP (NYSEWPP) today announces the appointment of Philip Jansen to its Board as a Non-Executive Director and Chair-designate. He will join the Board on 16 September 2024 and will succeed Roberto Quarta as Non-Executive Chair of WPP from 1 January 2025.
By WPP · Via Business Wire · July 30, 2024
WPP, Ogilvy and The Coca-Cola Company win at Cannes Lions 2024
The Cannes Lions International Festival of Creativity today named WPP (NYSEWPP) as Creative Company of the Year for 2024, with Ogilvy taking home Creative Network of the Year.
By WPP · Via Business Wire · June 21, 2024
WPP Integrates Anthropic’s Claude Foundational AI Models into WPP Open Using Amazon Bedrock, Elevating Capabilities for its 114,000 Marketers
WPP (NYSEWPP) today announces that it has integrated Anthropic’s state-of-the-art Claude artificial intelligence (AI) model family into its intelligent marketing operating system WPP Open, using Amazon Bedrock, a fully managed service from Amazon Web Services (AWS).
By WPP · Via Business Wire · May 22, 2024
WPP First Quarter Trading Update
WPP (NYSEWPP) today reported its 2024 First Quarter Trading Update.
By WPP · Via Business Wire · April 25, 2024
WPP 2023 Preliminary Results
WPP (NYSEWPP) today reported its 2023 Preliminary Results.
By WPP · Via Business Wire · February 22, 2024
WPP Capital Markets Day 2024
WPP (NYSEWPP) is today announcing the next phase of its strategy to capture the opportunities offered by AI, maximise the potential of creative transformation and deliver faster growth, higher margins and improved cash generation.
By WPP · Via Business Wire · January 30, 2024
WPP Third Quarter Trading Update
WPP (NYSEWPP) today reported its 2023 Third Quarter Trading Update.
By WPP · Via Business Wire · October 26, 2023
WPP Launches ‘Screaming Creativity’ Podcast Series Hosted by Chief Creative Officer Rob Reilly
WPP (NYSEWPP) today announces the launch of a new video podcast series hosted by WPP's Chief Creative Officer, Rob Reilly. Titled ‘Screaming Creativity’, the podcast will inform, entertain and inspire listeners through frank conversations on creativity in all its forms.
By WPP · Via Business Wire · September 19, 2023
WPP and Optimizely Partner to Bring Informed Digital Experiences to Brands and Consumers
WPP (NYSEWPP) today announced the launch of a global strategic partnership with Optimizely, one of the industry’s leading digital experience (DXP) platform providers. As WPP’s first dedicated digital experimentation partnership and Optimizely’s first global strategic partnership, the announcement demonstrates the two organisations’ commitment to supporting clients in delivering optimised digital experiences to each and every customer.
By WPP · Via Business Wire · August 9, 2023
WPP 2023 Interim Results
WPP (NYSEWPP) today reported its 2023 Interim Results.
By WPP · Via Business Wire · August 4, 2023
WPP & Spotify announce first-of-its-kind global partnership
WPP (NYSEWPP) and Spotify today announced a new global strategic partnership that will enable WPP to offer its clients early access to Spotify’s innovative ad products, first-party intelligence and creative ways to reach engaged audiences at scale.
By WPP · Via Business Wire · August 3, 2023
WPP Partners With NVIDIA to Build Generative AI-Enabled Content Engine for Digital Advertising
NVIDIA and WPP (NYSEWPP) today announced they are developing a content engine that harnesses NVIDIA Omniverse™ and AI to enable creative teams to produce high-quality commercial content faster, more efficiently and at scale while staying fully aligned with a client’s brand.
By WPP · Via Business Wire · May 29, 2023
WPP First Quarter Trading Update
WPP (NYSEWPP) today reported its 2023 First Quarter Trading Update.
By WPP · Via Business Wire · April 27, 2023
WPP Acquires Sonic Branding Agency amp, Expanding Generative AI and Brand Experience Design Offering
WPP (NYSEWPP) today announces the acquisition of amp, one of the world’s leading sonic branding companies.
By WPP · Via Business Wire · April 20, 2023
WPP Welcomes KKR as Strategic Partner in FGS Global
WPP (NYSEWPP) today announces that leading global investment firm KKR has made a growth investment in FGS Global, the strategic advisory and communications consultancy in which WPP is a majority shareholder.
By WPP · Via Business Wire · April 11, 2023
WPP and Braze Partner to Deliver Innovative Customer Experiences at Scale
WPP (NYSEWPP) today announced a new partnership with Braze, the comprehensive customer engagement platform that powers interactions between consumers and brands. The partnership will focus on joint integrations and solution development aimed at helping brands leverage their first party data to create personalised engagement. Working together, WPP and Braze will help joint clients drive customer activation, retention and loyalty strategies.
By WPP · Via Business Wire · March 29, 2023
WPP Acquires Social Influencer Marketing Agency Obviously, Expanding Tech-Powered Creator Content Capabilities
WPP (NYSEWPP) today announced the acquisition of Obviously, a technology-led social influencer marketing agency based in New York, with operations in San Francisco and Paris.
By WPP · Via Business Wire · March 27, 2023
WPP Joins Media Freedom Cohort to Support Independent Journalism
WPP (NYSEWPP), supported by its media investment arm GroupM, today announced it has joined the Media Freedom Cohort, established during President Biden’s 2021 Summit for Democracy to advocate for free and independent media worldwide.
By WPP · Via Business Wire · March 27, 2023
WPP Acquires Data-Driven Influencer Marketing Agency Goat
WPP (NYSEWPP) today announces the acquisition of Goat, one of the world’s leading influencer marketing agencies.
By WPP · Via Business Wire · March 22, 2023
WPP acquires German healthcare specialist 3K Communication
WPP (NYSEWPP) announces today that it has acquired 3K Agentur für Kommunikation (3K), one of the leading healthcare specialist PR agencies in Germany. 3K will become part of the Hill+Knowlton Strategies (H+K) global network, strengthening its healthcare presence in Europe and expanding its operations in Germany.
By WPP · Via Business Wire · March 7, 2023
WPP 2022 Preliminary Results
WPP (NYSEWPP) today reported its 2022 Preliminary Results.
By WPP · Via Business Wire · February 23, 2023
WPP and BigCommerce partner to enhance global ecommerce offerings
By WPP · Via Business Wire · February 21, 2023
WPP Partners With Stripe to Expand Commerce and Payments Solutions for Brands
WPP (NYSEWPP) today announced it has partnered with Stripe to develop new commerce and payments solutions on behalf of joint clients. With this announcement WPP is now a Consulting Partner within the Stripe Partner Ecosystem (SPE), a program which provides a comprehensive package of resources and access to industry-leading consulting firms.
By WPP · Via Business Wire · February 16, 2023
WPP Recognised in the Bloomberg Gender-Equality Index for Fifth Year in a Row
WPP (NYSEWPP) was today named in the 2023 Bloomberg Gender-Equality Index (GEI) for the fifth consecutive year.
By WPP · Via Business Wire · January 31, 2023
WPP Acquires Fēnom Digital
WPP (NYSEWPP) today announces the acquisition of Fēnom Digital, one of the fastest growing digital transformation agencies in North America.
By WPP · Via Business Wire · January 5, 2023
WPP invests in new Atlanta Campus
WPP (NYSEWPP) will create a world-class workspace for its people in Atlanta’s historic Old Fourth Ward neighborhood with the development of a new Campus.
By WPP · Via Business Wire · December 20, 2022
WPP Acquires Canadian Commerce Agency Diff to Grow Its Partner Ecosystem in North America
WPP (NYSEWPP) today announces that it is acquiring Diff, a leading commerce agency based in Montreal, Canada.
By WPP · Via Business Wire · December 8, 2022
WPP Unveils Beyond the Rainbow, a New Global Insights Study on LGBTQ+ Marketing and its Future
Unite, WPP’s (NYSEWPP) LGBTQ+ community, and Choreograph, WPP’s global data products and technology company, today launched Beyond the Rainbow, a new study into LGBTQ+ marketing and its future. The study surveyed 7,500 LGBTQ+ and non-LGBTQ+ people in the United States, United Kingdom, and Canada to better understand their perceptions and experiences of viewing LGBTQ+ identities in media and advertising. Beyond the Rainbow is intended to equip brands, advertisers, marketing communicators and others in the industry with actionable data and insights to help build a more inclusive future.
By WPP · Via Business Wire · November 30, 2022
WPP and SeeHer Release ‘Health On Her Terms’ -- New Research Reveals Significant Gaps and Continued Gender Bias in Marketing, Advertising and Media Portraying Women and their Health
WPP (NYSEWPP) has partnered with SeeHer, the leading global movement to accurately portray women in marketing, advertising, media and entertainment, to unveil “Health On Her Terms (HOHT).” Released today, the new research study reveals critical gaps and opportunities focused on women and people who identify as women across reproductive care, weight diversity and mental health.
By WPP · Via Business Wire · November 10, 2022
WPP announces its first Campus in Brazil
WPP (NYSEWPP) is to create its first Campus in Brazil, bringing together the company’s 26 agencies and 7,000 people under one roof.
By WPP · Via Business Wire · November 7, 2022
WPP Third Quarter Trading Update
WPP (NYSEWPP) today reported its 2022 Third Quarter Trading Update.
By WPP · Via Business Wire · October 26, 2022
WPP debuts its new Toronto Campus
WPP (NYSEWPP) today celebrates the opening of its new Toronto Campus, a creative hub bringing together 2,000 people across multiple WPP agencies. The Campus opening marks an important milestone in WPP’s vision of making Toronto one of its leading creative centres of excellence in North America.
By WPP · Via Business Wire · October 12, 2022
WPP Acquires Branding Agency Passport to Expand Creative and Design Offerings
WPP (NYSEWPP) today announces the acquisition of Passport Brand Design, a leading brand design agency based in Southern California.
By WPP · Via Business Wire · October 6, 2022
WPP partners with The One Club for Creativity to bring the ONE School initiative for Black creatives to the UK
WPP (NYSEWPP) has partnered with The One Club for Creativity to launch ONE School UK, a free 16-week online portfolio programme designed to open doors to a career in advertising for talented UK-based Black creatives.
By WPP · Via Business Wire · October 6, 2022
WPP Acquires Leading Communications Agency JeffreyGroup
WPP (NYSEWPP) today announces the acquisition of JeffreyGroup, one of the most respected independent corporate communications, public affairs, and marketing consulting firms in Latin America.
By WPP · Via Business Wire · September 21, 2022
WPP acquires ecommerce consultancy Newcraft
WPP (NYSEWPP) today announces that it is acquiring Newcraft, a leading, data-first European ecommerce consultancy based in the Netherlands.
By WPP · Via Business Wire · September 1, 2022
WPP 2022 Interim Results
WPP (NYSEWPP) today reported its 2022 Interim Results.
By WPP · Via Business Wire · August 5, 2022
WPP acquires leading ecommerce agency Corebiz
WPP (NYSEWPP) today announces that it is acquiring Corebiz, a leading Latin American ecommerce agency specialising in VTEX implementation, one of the largest enterprise digital commerce platforms in the region.
By WPP · Via Business Wire · July 18, 2022
WPP creates Design Bridge and Partners
WPP (NYSEWPP) today announces the creation of a new company, Design Bridge and Partners, formed by the merger of Design Bridge and Superunion. Launching in January 2023, the new company will enable clients to leverage a full range of industry-leading design expertise, driving growth and transformation through consumer, business, lifestyle and experience design.
By WPP · Via Business Wire · July 7, 2022
WPP to Acquire Marketing Technology Leader Bower House Digital
WPP (NYSEWPP) today announces it has agreed to acquire the business of Bower House Digital, a leading marketing technology services agency located in Australia.
By WPP · Via Business Wire · June 30, 2022
WPP Appoints Michael Houston as President of its US Business
WPP (NYSEWPP) today announces that Michael Houston, Global CEO of Grey, has been appointed as President of WPP’s business in the United States.
By WPP · Via Business Wire · June 14, 2022
Fifteen WPP Leaders Recognised for Championing Inclusion and Diversity in the Workplace
Fifteen leaders from across WPP (NYSEWPP) have been named in the global Empower Role Model Lists 2022 for breaking down barriers and driving inclusion for people of colour in business.
By WPP · Via Business Wire · May 19, 2022
WPP and Epic Games Partner to Accelerate Innovation for Clients in the Metaverse
WPP (NYSEWPP) and Epic Games, the interactive entertainment company and developer of Fortnite and Unreal Engine, today announced a new partnership to help WPP agencies deliver a new era of digital experiences for brands in the metaverse. The partnership will include a new training program to upskill thousands of WPP creatives and technologists on how to create custom brand experiences in Fortnite, and how to use Unreal Engine for real-time 3D creation and virtual production. This new metaverse curriculum will consist of three separate tracks for executives, creative practitioners, and media experts and strategists.
By WPP · Via Business Wire · May 5, 2022
WPP First Quarter Trading Update
WPP (NYSEWPP) today reported its 2022 First Quarter Trading Update.
By WPP · Via Business Wire · April 27, 2022
WPP Appoints Kyoko Matsushita as Chief Executive Officer in Japan
WPP (NYSEWPP) today announces the appointment of Kyoko Matsushita as CEO in Japan. In this new role, Kyoko will be responsible for WPP’s business in Japan, strengthening its collective capabilities and bringing together people and resources on behalf of clients.
By WPP · Via Business Wire · April 26, 2022
WPP expands into end-to-end ecommerce with the launch of ‘Everymile’
WPP (NYSEWPP) today launches ‘Everymile’ – expanding its offer with a new fully managed service that will provide brands with an outsourced direct-to-consumer (DTC) ecommerce solution.
By WPP · Via Business Wire · April 25, 2022
WPP 2021 Preliminary Results
WPP (NYSEWPP) today reported its 2021 Preliminary Results.
By WPP · Via Business Wire · February 24, 2022
WPP Acquires Influencer Marketing Agency Village Marketing to Accelerate Creator Economy Growth
WPP (NYSEWPP) today announces the acquisition of Village Marketing in North America, the industry leader in influencer marketing and creator economy partnerships.
By WPP · Via Business Wire · February 22, 2022
WPP and Instacart Partner to Accelerate Online Grocery Advertising for CPG Brands
WPP (NYSEWPP) and Instacart, the leading online grocery platform in North America, today announced a new partnership offering advertising solutions and measurement tools for CPG brands. The first of its kind partnership will give WPP and its clients early insight into Instacart Ads product offerings and access to new tools and features on the platform.
By WPP · Via Business Wire · February 1, 2022
WPP Named Among Best Places to Work for LGBTQ+ Equality
WPP (NYSEWPP) has received a top score of 100 on the 2022 Corporate Equality Index (CEI) and has once again been named among the Best Places to Work for LGBTQ+ Equality. The CEI, administered by the Human Rights Campaign (HRC) Foundation, is the premier benchmarking survey and report in the U.S. measuring corporate policies and practices related to LGBTQ+ workplace equality. WPP joins more than 840 major U.S. businesses to also earn full marks this year.
By WPP · Via Business Wire · January 27, 2022
WPP Recognised in Bloomberg Gender-Equality Index for Fourth Consecutive Year
WPP (NYSEWPP) was today named in the 2022 Bloomberg Gender-Equality Index (GEI) for the fourth consecutive year.
By WPP · Via Business Wire · January 26, 2022
Creative Studio Made Thought Joins WPP
WPP (NYSEWPP) today announces the acquisition of a majority stake in branding and design agency Made Thought.
By WPP · Via Business Wire · December 6, 2021
WPP Acquires Cloud Commerce Group
WPP (NYSEWPP) today announces that it has acquired Cloud Commerce Group (CCG), a leading UK-based technology company that helps brands to market, sell and deliver their products across ecommerce platforms and marketplaces globally, such as Amazon, eBay, Etsy and Wayfair.
By WPP · Via Business Wire · November 30, 2021
WPP Third Quarter Trading Update
WPP (NYSEWPP) today reported its 2021 Third Quarter Trading Update.
By WPP · Via Business Wire · October 28, 2021
Finsbury Glover Hering and Sard Verbinnen & Co to Merge, Creating Global Strategic Communications Leader
WPP (NYSEWPP) today announces that its majority-owned subsidiary, Finsbury Glover Hering Corporation (“Finsbury Glover Hering”), and Sard Verbinnen & Co (“SVC”) have reached agreement on the terms of a merger to create the world’s leading strategic communications firm advising clients in navigating critical opportunities and challenges (the “Transaction”).
By WPP · Via Business Wire · October 13, 2021
WPP and Snap Inc. Launch Augmented Reality Partnership
WPP (NYSEWPP) and Snap Inc., the camera company behind Snapchat, today announced a global partnership (“The AR Lab”) to help brands build and deliver immersive experiences for consumers using Augmented Reality (“AR”). With a particular focus on e-commerce, the partnership combines Snap’s leading AR technology with WPP’s integrated capabilities across creative, media, commerce and technology, allowing WPP clients to better connect with their customers on the Snapchat platform and drive meaningful business results through AR.
By WPP · Via Business Wire · September 30, 2021
WPP Leaders Recognised for Driving Change in Gender Diversity
Fourteen leaders from across WPP (NYSEWPP) have been named in the HERoes Women Role Model Lists 2021 for their work in championing women in business and creating a more gender diverse workplace.
By WPP · Via Business Wire · September 9, 2021
WPP Acquires Leading AI Technology Company Satalia
WPP (NYSEWPP) today announces that it has acquired Satalia, a technology company offering market-leading AI solutions for clients.
By WPP · Via Business Wire · August 23, 2021
WPP 2021 Interim Results
WPP (NYSEWPP) today reported its 2021 Interim Results.
By WPP · Via Business Wire · August 5, 2021
WPP Wins Industry’s Most Creative Company at Cannes Lions
WPP (NYSEWPP) was today named the most creative company of the year at the Cannes Lions International Festival of Creativity.
By WPP · Via Business Wire · June 25, 2021
WPP and Microsoft to Creatively Transform Content Production Through New Cloud Studio Partnership
WPP (NYSEWPP) and Microsoft Corp. have announced a partnership to transform creative content production, beginning with the launch of Cloud Studio, an innovative cloud platform that allows creative teams from across WPP’s global network to produce campaigns for clients from any location around the world.
By WPP · Via Business Wire · May 5, 2021
WPP First Quarter Trading Update
WPP (NYSEWPP) today reported its 2021 First Quarter Trading Update.
By WPP · Via Business Wire · April 28, 2021
WPP Launches Global Data Company: Choreograph™
WPP (NYSEWPP) today announces Choreograph, a new global data company, to help clients realize the value of their first-party data, consult on and implement their data and technology strategies, and advise on privacy-first approaches to navigate the fast-changing data landscape. Choreograph brings together the specialist data units of GroupM and Wunderman Thompson into a single company with global reach, accessible to all WPP clients and companies.
By WPP · Via Business Wire · April 27, 2021
WPP Makes Industry-Leading Net Zero Commitment
On Earth Day, WPP (NYSEWPP) announces a new commitment to reach net zero carbon emissions in its operations by 2025 and across its entire supply chain by 2030.
By WPP · Via Business Wire · April 22, 2021