Stifel Expands Partnership with U.S. Ski & Snowboard to Include Naming Rights of Stifel U.S. Ski Team
U.S. Ski & Snowboard announced today the expansion of its partnership with Stifel Financial Corp. (
NYSESF) to become the official Team Naming Partner of all of the ski teams under the U.S. Ski & Snowboard brand. In addition to their title sponsorship of the Stifel U.S. Alpine Ski Team, which was established in October 2022, the global wealth management and investment banking firm will now be the title sponsor of the Stifel U.S. Cross Country Ski Team, Stifel U.S. Freestyle Ski Team and Stifel U.S. Freeski Team.
U.S. Ski & Snowboard, Stifel Announce New Partnership; Title Sponsorship of U.S. Alpine Ski Team
U.S. Ski & Snowboard announced today an official partnership with Stifel Financial (
NYSESF), a leading wealth management and investment banking company. Under terms of the agreement, Stifel will become the title sponsor of the Stifel U.S. Alpine Team.
U.S. Ski & Snowboard and Outside Join Forces to Create North America’s Preeminent Snowsports Hub
In a move that links America’s snowsports governing body and the country’s largest creator of outdoor recreation media and services, U.S. Ski & Snowboard and Outside Interactive, Inc., today announced a longterm strategic partnership to create and broadcast snowsports content. For the first time, FIS World Cup alpine, cross country, freestyle, snowboard, and freeski events held in the United States will be available to stream on all Outside platforms, including OutsideOnline.com, SkiMag.com, the Outside App, and Outside Watch. The partnership will also launch a bundled Outside+ and U.S. Ski & Snowboard consumer membership, as well as business partnerships in competition registration, photography services, Web3 innovation, and sponsorship sales.
