Articles from Shopsense AI

Bell Media, Canada’s leading media and entertainment company, has partnered with Shopsense AI, the leader in shoppable TV technology, to bring innovative second-screen shopping experiences to millions of Canadian viewers. This collaboration marks Shopsense's first expansion outside of the U.S. and the first integration of its powerful Commerce OS into Canadian entertainment programming. The partnership will debut on CTV’s popular daily shows The Good Stuff with Mary Berg and Etalk.

The CW Network and Shopsense AI today announced they are teaming up to transform how fans experience ACC college football broadcasts. In a first for college sports, viewers of the Virginia Tech vs. Syracuse game at 12 p.m. ET on Nov. 2 will be able to shop game-day essentials and team merchandise directly from their mobile devices with technology powered by Shopsense’s latest enterprise Commerce Operating System (Commerce OS). The partnership will kick off with ACC college football broadcasts and will expand to other live sports, scripted series, and unscripted programming across The CW Network. Whether viewers are engaging with game-day content on broadcast television or via social media, they'll be able to buy products seamlessly while enjoying their favorite programs.

Television content is evolving into a powerful shopping platform, driving a staggering $144.9 billion in annual US retail sales, according to a new Shopsense AI report, "Turning TV Into a Retail Powerhouse". With TV playing a key and growing role in product discovery and purchase, the report explores how shoppable media is poised to transform both viewer engagement and consumer buying behavior.

Shopsense AI today announced the debut of the Shopsense AI Lens, an embedded, cutting-edge product recognition technology, during the MTV Video Music Awards (“VMAs”). The Shopsense AI Lens will revolutionize how VMA audiences and fans across Paramount's global network shop products at the moment of inspiration on streaming and broadcast content. For the first time ever, the entire VMA broadcast will be shoppable, from the red carpet to the stage, at shop.mtvVMAs.com.

Today, Tastemade launched a partnership with Shopsense AI to unlock shoppable streaming for its US audience. Tastemade is creating premium lifestyle content that inspires great taste, and Shopsense AI provides viewers the opportunity to take action and purchase products featured on their shows.

Shopsense AI announced today that it is partnering with Magnite (NASDAQMGNI), the largest independent sell-side advertising company, to launch programmatic advertising across its retail media platform. TV shows, movies, sports, and live events have inspired shopping journeys for decades. Now, broadcasters leveraging Shopsense’s frictionless second-screen shopping experience will be able to incorporate programmatic advertising from brands looking to connect with consumers right at the point of purchase.

TelevisaUnivision, the world’s leading Spanish-language media and content company, and Shopsense AI have announced a new partnership, bringing a new retail media experience to Spanish-speaking audiences across linear and streaming platforms. As the exclusive Spanish-language media partner, TelevisaUnivision will bring Shopsense AI’s retail media platform into key events and programming across music, sports, entertainment and more, starting with the Latin American Music Awards on Thursday, April 25, airing live on Univision, UNIMÁS, Galavision and ViX.

Shopsense AI today announced the launch of its AI-powered retail media platform, with Paramount Global (NASDAQ: PARA; PARAA) as its inaugural partner. Shopsense’s patent-pending technology unlocks new advertising and incremental revenue opportunities for broadcast and streaming networks by making content seamlessly shoppable within their own apps and e-commerce sites. Paramount Global will debut the new mobile shopping experience powered by Shopsense during the CMT Music Awards red carpet pre-show coverage airing on CMT on Sunday, April 7. The live CMT Music Awards will air on CBS and Paramount+ directly following the red carpet coverage.