Articles from Lee
Introducing Lee® X: An Innovative Platform that Redefines Men’s Apparel
Today, Lee, the iconic American brand known for timeless style and innovative fit solutions, launches Lee X, an exciting product platform that incorporates the latest in fabric technology and modern design.
By Lee · Via Business Wire · January 16, 2025
A New Lee® and Alpha Industries Collaboration Takes Flight
Lee and Alpha Industries have launched a new global collaboration celebrating the brands’ shared history of workwear apparel and iconic American style. The eight-piece Alpha x Lee capsule reimagines military-inspired designs and heritage details with a contemporary edge, featuring layered indigo and denim hues that bring workwear and utility styles to new heights.
By Lee · Via Business Wire · November 14, 2024
Lee® Launches New Handbags Line on Social and Ecommerce Platforms for Holiday Shopping
Just in time for early holiday shopping, Lee® announces a curated line of handbags and totes that pay homage to the brand’s denim heritage. Made under license by the manufacturer Montana West, the bags are available via Tiktok Shop, a first for the brand, as well as online retail sites.
By Lee · Via Business Wire · November 1, 2024
Hello, Rainy Day Blues: Lee® and STUTTERHEIM Launch New Collaboration
Lee® and STUTTERHEIM have partnered together on a collaboration that transforms classic workwear into modern rainwear. The Lee® x STUTTERHEIM collection integrates Lee’s enduring workwear designs with advanced Scandinavian waterproof technology.
By Lee · Via Business Wire · September 26, 2024
Denim and Dudes: Lee and HEYDUDE Launch New Collaboration for Summer
Today, Lee® announces its collaboration with the popular footwear brand HEYDUDE™. Combining nods to Lee's workwear heritage with HEYDUDE's playful, expressive designs, it features actor Chase Stokes, star of the popular series 'Outer Banks’ and current HEYDUDE ambassador, as the face of the campaign.
By Lee · Via Business Wire · June 11, 2024
Lee® Launches Golf Collection for Men
Today, Lee® launches its first golf collection for men. Built on the iconic brand’s foundation of innovation and the popularity of its performance-stretch casual apparel, the Lee Golf Series offers versatile tops and bottoms that seamlessly transition from the office to the green.
By Lee · Via Business Wire · May 2, 2024
New DIESEL❤VES LEE Launch Unites Denim Powerhouses to Create One-of-a-Kind Capsule
Following the December partnership statement and exclusive preview in Europe and Japan, today Lee® and Diesel® announce that the new DIESEL❤VES LEE capsule is available globally.
By Lee · Via Business Wire · March 7, 2024
Lee Announces Global Collaboration With Legendary Artist Jean-Michel Basquiat
Today, Lee® announces the launch of a collection featuring the work of artist Jean-Michel Basquiat. Available globally, this capsule blends legendary denim and groundbreaking art in unique styles for men and women.
By Lee · Via Business Wire · February 6, 2024
Lee® Launches Its First Unisex Apparel Collaboration with Global Streetwear Brand, ROARINGWILD®
Today, Lee® announces its first unisex apparel collaboration with ROARINGWILD®, the China-based brand known for their unique take on streetwear.
By Lee · Via Business Wire · September 26, 2023
Lee® Launches the Re-imagined Women’s Lee Rider Jean
Today, Lee® announces the launch of the reimagined women’s Lee Rider Jean, which pays homage to Lee®’s original denim designs created more than 75 years ago.
By Lee · Via Business Wire · September 12, 2023
Lee® Launches Its First Women’s Apparel Collaboration with Female-Owned Brand, Daydreamer®
Today, Lee® announces its first women’s apparel collaboration with Daydreamer®, the LA-based female founded brand known for their vintage inspired, iconic band t-shirts and tops.
By Lee · Via Business Wire · August 9, 2023
Lee® and BE@RBRICK Join Forces to Launch a Global Collection Highlighting Buddy Lee
Lee® announced a global collaboration with MEDICOM TOY, creator of the iconic BE@RBRICK dolls, for an apparel and figurine collection inspired by the iconic Lee® mascot, Buddy Lee.
By Lee · Via Business Wire · May 18, 2023
Lee® and Dragon Ball Z Level Up With Their First Apparel Collaboration
Today, Lee® announced a new collaboration with Dragon Ball Z available in the United States and Europe. The two iconic global brands are celebrating their first ever collaboration with a curated capsule of tops and shorts.
By Lee · Via Business Wire · April 26, 2023
Lee® Announces Global Collaboration With The Brooklyn Circus
Today, Lee® announced the launch of a new collection with The Brooklyn Circus (BKc), available in the U.S. and Europe. The 133-year-old iconic denim and casual apparel brand united with the Black-owned prep wear brand through the connection of craftsmanship and telling stories through style.
By Lee · Via Business Wire · November 2, 2022
Lee® Kicks Off Second Annual “LeeOriginals” Brand Equity Campaign
Lee®, the iconic American denim and apparel brand, has launched their 2022 campaign under the LeeOriginals platform. Produced in collaboration with preeminent photographer and creative director Mark Seliger, the campaign [#leeoriginals] continues to reaffirm the 130-year-old brand as one driven by celebrating the originality in all of us.
By Lee · Via Business Wire · October 13, 2022
Celebrating American Culture and the Spirit of Originality, Lee® Sponsors 2022 Bonnaroo® Music & Arts Festival
America’s iconic denim and casual apparel brand is ready to jam with one of the country’s best-loved cultural events. Lee® will serve as a category sponsor of the 2022 Bonnaroo® Music & Arts Festival, which runs from June 16-19 in Manchester, Tennessee.
By Lee · Via Business Wire · June 14, 2022
Lee® and Pendleton® Announce First Collaboration
Two heritage American brands announce the launch of their first collaboration. Lee®, the iconic apparel brand known for its timeless style, and Pendleton Woolen Mills, the family-owned lifestyle brand rooted in the Pacific Northwest, have partnered on a curated capsule that celebrates American craftsmanship.
By Lee · Via Business Wire · November 2, 2021
The Lee® Brand Announces New Fall Campaign: LeeOriginals
Lee®, the iconic American denim and apparel brand, today announced a new advertising campaign – LeeOriginals (#leeoriginals). Produced in collaboration with preeminent photographer and creative director, Mark Seliger, this campaign celebrates the brand’s long-standing, trailblazing spirit.
By Lee · Via Business Wire · October 4, 2021