Premium mobility leader strengthens U.S. footprint with strategic expansions in Sarasota, Norfolk, and San Diego’s Cross Boarder Xpress terminal
SIXT USA, a subsidiary of Sixt SE – global mobility leader in premium mobility services, continues its robust expansion across North America with the opening of three new locations serving airport passengers, further strengthening its presence in key travel hubs.
The new branches are now serving passengers at Sarasota International Airport (SRQ), Norfolk International Airport (ORF), and San Diego’s Cross Border Xpress (CBX) terminal, which provides direct access to travelers coming through Tijuana International Airport. These openings bring SIXT’s footprint to 53 major U.S. airports and more than 100 branches nationwide, reinforcing its position as one of the fastest-growing premium mobility providers in the country.
Tom Kennedy, President, SIXT North America: “SIXT is committed to delivering a premium experience to customers wherever their travels take them. By strategically opening branches in these key locations, we make our services more accessible and convenient, allowing more travelers to experience the quality and reliability SIXT is known for. Our continued expansion across North America reflects our dedication to serving both business and leisure travelers in the travel hubs that matter most to customers.”
Sarasota International Airport has become one of the Gulf Coast’s most in-demand destinations, with strong seasonal and year-round service from major cities across the Midwest, Northeast, and Southeast. Located only a short drive from downtown Sarasota and the area’s beaches, SRQ offers travelers quick, convenient access to the region.
Norfolk International Airport serves southeastern Virginia, including Norfolk, Virginia Beach, Chesapeake, and Newport News. Located near downtown Norfolk, it connects the Hampton Roads region to major U.S. cities and coastal destinations.
Cross Border Xpress is a binational airport terminal and pedestrian skybridge linking directly to Tijuana International Airport (TIJ). Designed exclusively for airline passengers, CBX allows travelers to cross the U.S.-Mexico border entirely within the facility – quickly and conveniently connecting air travelers to and from Mexico without traditional border checkpoints.
SIXT has distinguished itself in the highly competitive North American rental market by offering a truly elevated customer experience. The company’s premium fleet, featuring the latest makes and models, is paired with exceptional service and a seamless digital experience through SIXT.com and the SIXT app, where customers can effortlessly browse, select, and reserve their ideal vehicle.
This commitment to excellence has earned SIXT multiple accolades, including being named “Best Car Rental & Mobility Innovation” company at the 2025 Frequent Traveler Awards, recognition as the “#1 Rental Car Company” in the 2025 USA TODAY 10Best Readers’ Choice Awards, and being named one of Travel + Leisure Readers’ Five Favorite Car Rental Companies for two consecutive years (2024 and 2025).
In just a little over a decade, the United States has become the most important growth market for SIXT. Today, SIXT operates more than 100 rental branches in 26 states and employs more than 2,000 team members and now serves 53 of the most important airports across the country. In addition, by launching operations in Canada in 2022, SIXT is tapping into another billion-dollar market that also offers potential for synergies with its U.S. operations.
About SIXT
Sixt SE with its registered office in Pullach near Munich, is a leading international provider of high-quality mobility services. With its products SIXT rent, SIXT share, SIXT ride and SIXT+ on the mobility platform ONE the company offers a uniquely integrated premium mobility service across the fields of vehicle and commercial vehicle rental, car sharing, ride hailing and car subscriptions. The products can be booked through the SIXT App, which also integrates the services of its renowned mobility partners. SIXT has a presence in more than 100 countries around the globe. The company stands for consistent customer orientation, a lived culture of innovation with strong technological competence, a high proportion of premium vehicles in the fleet and an attractive price-performance ratio. In 2023 Sixt Group achieved consolidated pre-tax earnings of EUR 464.3 million and another significant increase in consolidated revenue to EUR 3.62 billion. Sixt SE has been listed on the Frankfurt Stock Exchange since 1986 (ISIN ordinary share: DE0007231326, ISIN preference share: DE0007231334).
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Contacts
Zimmerman PR, sixt@zimmerman.com
Joseph Gerbino, SIXT, us-communications@sixt.com